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Take Your Copywriting from Good to Great

Your business has message that it’s trying to convey, because every business has a message that it’s trying to convey to its customers. It might be a message that pertains to dog food, four-wheelers, hair cutting services, and more. No matter what your niche is, businesses must prove that they’re the expert in their industry. […]

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5 Forms You Need to Include on Your Website

When you think about filling out website forms, chances are your mind jumps to lengthy questionnaires at a doctor’s office or an online survey that takes up a better chunk of your hour. You may think you’d rather keep your website free from pesky forms as a pledge to the everyman, empowering them to take […]

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A Comprehensive Guide to Building a Digital Product That Sells

The world is hungry for digital products, and digital creators are popping up everywhere to meet demand. With various formats like ebooks, online courses, and instructional videos, it’s clear that developing digital products is a viable option for anyone trying to increase their audience while increasing their revenue potential. But creating something from seemingly nothing […]

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Create a Custom 404 Error Page

404 errors exist to let the browser know the page they were looking for isn’t available to them at the current URL. There are several reasons you might see the error: a URL was mistyped, the page was renamed, or removed altogether. It’s a common sight, and anyone who spends at least some time online […]

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Tracking the Effectiveness of Your Marketing

How strong is your marketing strategy? You might have the top minds working on it for you with a campaign you’re proud of. But there’s little room for growth if you’re not tracking how well your marketing team serves you. Tracking the effectiveness of your marketing might be evident to an agency owner. Still, you’d […]

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How to Create the Best FAQ Page

A business needs a FAQ page – it’s an easy way to help prospective and returning customers get the information they need so they feel confident spending their money with you. FAQs can streamline customer service by freeing up inboxes and phone queues with repeat questions. It’s also an incredible way to amplify your business […]

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5 Things that Will Improve Your Marketing Results

When it comes to running a business, some things come naturally, and some things don’t. Either way, it’s important to always be open to learning new terminologies and methodologies. You’ve probably heard of a lot of marketing jargon, and Conversion Rate Optimization (CRO) is one of the most important marketing concepts to be versed in, […]

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How To Grow Your Email List With Blogging

There are many ways to market your business but one of the most beneficial ways (that’s often overlooked) is blogging. When done correctly, blogging combined with SEO (search engine optimization – where the search engines, think Google, crawl all over your site… trust me it’s a good thing) will help grow your audience like bodies […]

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4 Foolproof Methods that Will Encourage Local Reviews

Whether you’ve got an online business or a brick-and-mortar business, you’re going to want to make sure that you’ve got local reviews, that align with your target demographic. Let’s say that you’re operating a shop out of Colorado, for example. The more Coloradoans that review your company, the more likely other Coloradoans will opt for […]

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9 Ways to Create Happiness Touchpoints for Your Customers

There’s a saying that goes, “People will always remember how something made them feel.” That’s a true statement. It’s as true as the first date you had with … anyone. The first date always determines whether there will be a second date. The same holds true for your business. Except in business, they’re called customer […]

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Check Out The 5 ESSENTIALS For Keeping Your Website SAFE!